MY WORK

THE AGENCY AT UF

Digital Communications Supervisor

  • Manage and resource department of 60+ designers, copywriters, media coordinators, strategists, and analysts

  • Develop an effective social strategy to effectively communicate and produce engaging brand content across all social media platforms

  • Direct projects and content through the creation of content calendars and WBTs through Monday.com

Art Director + Graphic Designer

  • Create website mockups, social media graphics/promotional flyers, pitch decks, and more design asks for clients such as Disney Advertising, Best Buddies, Americanish, Gators Unidos, and Oneness

  • Effectively communicate with various team leaders and clients to implement feedback and lead designers

  • Design marketing and pitch decks for various internationally recognized clients

Account Supervisor + Project Manager

  • Lead client accounts by setting meetings with clients, acting as liaison between client and team with feedback, pitching marketing campaigns, and forming efficient project timelines for team of 30+ people

    Record notes, lead ideation and pitch meetings, and lead research + strategy projects

Gainesville, FL

May 2024 - Present

September 2023 - February 2024

ROWDY MAGAZINE

Editor in Chief + Creative Director

  • Direct 100+ students across 10 departments focused on design, writing, and photography by creating work back timelines for all departments, facilitating meetings/training, and leading recruitment processes in a fast-paced environment 

  • Conceptualize and execute creative visions by overseeing all aspects of visual design, photography, and editorial content and directing photoshoots, styling/model selection choices, and more 

  • Develop and implement content strategy for various events by analyzing social media performance metrics, identifying trends, curating content calendars, and actively brainstorming and executing additional digital content ideas 

  • Develop strategic social/creative event campaign for fashion runway and launch parties that reached over 9.3k + accounts and increased impressions by 392% in 4 months

Design Director Layout/Social Designer

  • Designed merchandise line, social assets, and post cards for Alessia Cara’s lead single “Dead Man”

  • Worked closely with digital team to produce digital ad graphics for artists like Coco Jones, Muni Long, Rae Khalil and more

  • Worked wth team of 8 interns to create and present creative marketing strategy for Connie Diiamond to the label

Online Staff Writer

  • Wrote and pitched biweekly articles for the online Rowdy magazine website

Gainesville, FL

May 2023 - June 2024

January 2023 - June 2024

January 2023 - September 2023

March 2023 - Present

DEF JAM RECORDINGS - Universal Music Group

Creative Intern

  • Designed merchandise line, social assets, and postcards for Alessia Cara’s lead single “Dead Man” under tight deadlines

  • Captured BTS content for Alessia Cara’s “Dead Man” MV & fan pop-up event at the Flowerboy Project

  • Produced digital ad graphics for artists like Coco Jones, Muni Long, Rae Khalil and more

  • Collaborated with team of eight interns to create and present creative marketing strategy for Connie Diiamond to the label

Santa Monica, CA

June 2024 - Present

HILL + KNOWLTON STRATEGIES

CJC x NYC Program Participant

  • Collaborated with a group of five students to develop a strategic pitch in response to Bose PR brief with a one-week deadline

  • Conducted meticulous human insights research to develop a creative platform and presentation

  • Designed and delivered final PR pitch to Hill+Knowlton Strategies employees in the Manhattan, NY office 

New York, NY

May 2023

The How Bazar

Design + Creative Assistant

  • Design print and digital graphics and capture/edit content for weekly and monthly events including block parties, night markets, skill share sessions, art walks, open mics, and more 

  • Coordinated event execution from planning, marketing, and day-of-event tasks

Gainesville, FL

August 2024 - Present

°1824 - Universal Music Group

Content Creator + Social Media Representative

  • Capture and create creative content for UMG artists

Remote

August 2024 - Present

Pleaser Magazine

Concert Photographer + Graphic Designer

  • Capture and edit shows for artists including KAYTRANADA, Wasia Project, Haiden Henderson, and more

  • Design posters, social designs, and more

Remote

August 2024 - Present